We need new norms: clearer preservation policies from publishers, better community tooling, and perhaps regulatory incentives to ensure cultural artifacts remain accessible. Otherwise, ephemeral experiences vanish without trace, and with them, the shared histories of players. Company of Heroes 2’s “match no longer exists” is not merely a bug to be fixed and forgotten. It’s a warning: games live in ecosystems that require ongoing attention. Fixing the error matters technically, but what matters more is embracing stewardship — by publishers, platforms, and communities alike — to ensure that matches, stories, and the social rituals they spawn do not disappear into an empty error message.