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In the 1990s and 2000s, Bollywood underwent a significant transformation, with the emergence of new talent, both on-screen and behind the camera. Directors like Rajkumar Hirani, Sanjay Leela Bhansali, and Karan Johar introduced fresh storytelling styles, experimenting with genres and themes. Movies like "Dilwale Dulhania Le Jayenge" (1995), "Kuch Kuch Hota Hai" (1998), and "Lagaan" (2001) became huge successes, appealing to a new generation of audiences.