The Maya K'iche' people of Sacapulas have a deep connection to their land, language, and cultural practices. They live in close-knit communities, where family and community ties are strong. Their traditional way of life revolves around subsistence farming, with crops such as maize, beans, and squash being staples of their diet. They also engage in handicraft production, including weaving, pottery, and woodcarving, which are essential to their economic and cultural survival.